How Bionic Sport is bringing more flexibility and variety to EMS sessions with SYMBIONT
With more than 20 locations, Bionic Sport is one of Germany’s leading EMS providers. Its members are mainly aged 45 to 65 and often choose EMS because traditional gyms have not offered the right level of support or long-term motivation.
Bionic Sport wanted to make training more enjoyable for members and everyday workflows easier for trainers, so the team decided to partner with SYMBIONT.
From traditional EMS systems to greater flexibility
Before switching to SYMBIONT, Bionic Sport used a traditional EMS system with specialised training clothing. Over time, however, day-to-day operations became more demanding, especially when it came to equipment wear, organising training clothing and keeping the hardware running reliably.
Bionic Sport wanted a solution that would make everyday studio life easier and create a better training experience for members. SYMBIONT quickly proved to be the right fit. Its easy handling, wireless training setup and greater flexibility were key advantages. Another important benefit was the fast replacement service, along with the innovative use of personal dry suits for members.
The team was impressed from the very first trial session. Moving from wet vests to dry suits felt like a clear step forward, while the new options for outdoor and hybrid training quickly sparked enthusiasm.
A smooth rollout with support every step of the way
Right from the start, the SYMBIONT rollout felt like a true partnership, which meant a lot to Bionic Sport. Throughout the transition, the SYMBIONT team worked side by side with Bionic Sport, helping the team set up clear workflows and make the new processes easy to use in everyday studio life.
SYMBIONT also supported Bionic Sport with practical questions, including how to adapt existing pricing structures in a way that worked for the new training concept.
More variety in everyday studio training
Today, Bionic Sport uses the SYMBIONT Smart Training System for much more than traditional one-to-one EMS sessions. Today, members can choose from a wider range of options, including outdoor, group and hybrid training sessions, EMS cardio and body relaxation applications.
This is where the extra flexibility really comes to life. Because the SYMBIONT Tec Suits are completely wireless, members can move freely and enjoy a much wider range of exercises. Floor exercises are easy to include, and members can move naturally throughout the whole session. Trainers also have more room to personalise each workout, create variety and design sessions that feel engaging from start to finish.
For Bionic Sport, this has created a training experience that feels noticeably more flexible, both for trainers and for members.
A more comfortable training experience for members
Members have also responded very positively to the change. Many appreciate the added comfort, improved hygiene, dry training experience and how easily the sessions fit into everyday life. As one member says: “Going to the gym was never really my thing. I mostly just had a membership I didn’t use. With Bionic, I train every week, and always manage to fit the 20 minutes in.”
For people who have never felt fully at ease in traditional gyms, SYMBIONT EMS offers a welcoming and accessible way to become more active, with training that feels comfortable, manageable and easy to keep up with.
Bionic Sport’s success in numbers since switching to SYMBIONT EMS
Since introducing SYMBIONT EMS, Bionic Sport has continued to grow steadily and build a loyal, engaged member community:
- 10 to 15% membership growth per year
- 80% training attendance rate, showing that studios are well utilised and members attend their appointments consistently
- 65% conversion rate from trial session to membership
- 75% contract renewal rate
- €125 revenue per member
- 5-star customer satisfaction
Strong results and a clear direction for the future
Looking ahead, Bionic Sport plans to continue expanding its partnership with SYMBIONT. The focus will be on opening additional locations, further developing hybrid and group training formats and continuing to grow the community around its training concept.
The team sees SYMBIONT as an important building block for the future of the Bionic Sport concept, thanks to its wireless technology, dry suits, flexible training options and smoother workflows.